Question 1

Are you just a real estate photography company?

Accepted Answer

No. We are a premier content creation and marketing agency. While our roots are deep in real estate and architecture, we produce high-end visuals, brand content, and digital marketing materials for businesses across multiple industries.

Question 2

What areas do you service?

Accepted Answer

We primarily service Canberra, Queanbeyan, Cooma, Yass, Goulburn, Braidwood, Batemans Bay, and Jindabyne. We are also available for travel.

Question 3

What is your turnaround time?

Accepted Answer

We pride ourselves on lightning-fast turnarounds. Standard media is typically delivered the next business day, giving you what you need to go to market instantly.

Question 4

Can you handle ongoing content creation?

Accepted Answer

Absolutely. We love partnering with brands for ongoing visual content, social media assets, and holistic marketing support.

Question 5

How should a vendor prepare their property for a shoot?

Accepted Answer

We recommend a deep clean and thorough decluttering. Less is more when it comes to presenting spaces gracefully on camera.

Question 6

Do you offer drone capabilities?

Accepted Answer

Yes, we are fully licensed for aerial drone photography and videography, perfect for showing the layout of a rural acreage or the prime location of commercial real estate.

Question 7

What happens if the weather is terrible on the day of the shoot?

Accepted Answer

We provide complimentary blue-sky replacements for overcast days. However, for extreme weather or heavy rain outside, we will work with you to reschedule as quickly as possible.

Question 8

Are twilight shoots available?

Accepted Answer

Yes! Twilight photography is one of our premium offerings, ideal for showcasing glowing interiors against a dramatic dusk sky.

Question 9

Can you document the progress of a build?

Accepted Answer

Yes, we offer progress tracking from breaking ground through to final completion, which is excellent for investor updates and your portfolio.

Question 10

Do you do 3D Rendering off-the-plan?

Accepted Answer

We offer high-end 3D rendering and virtual staging to help sell projects before they are even built.

Question 11

Which areas do you cover?

Accepted Answer

Canberra, the ACT and surrounding NSW: residential, rural, commercial and new builds.

Question 12

What can you shoot?

Accepted Answer

Photography, video, drone, floor plans, virtual tours and the full marketing campaign. One team, one booking.

Question 13

How do I book?

Accepted Answer

Hit “Book your next shoot”, pick your date and you’re done. Already a client? Log in to manage all your shoots in one place.

Question 14

How fast is delivery?

Accepted Answer

Fast and reliable. We turn shoots around so you can launch while the listing is still hot.

Question 15

Do you work with agencies on repeat?

Accepted Answer

Yes. Most of our work is repeat agency partners. Book one shoot and you’ll see why.

Question 16

How much does real estate photography cost in Canberra?

Accepted Answer

Pricing depends on property size and services included. Most residential shoots in Canberra range from $250 to $650. We offer transparent package pricing. Contact us for a tailored quote based on your specific property and requirements.

Question 17

How quickly can you schedule a real estate photography shoot in Canberra?

Accepted Answer

We typically offer next-business-day or same-week scheduling across Canberra and the surrounding ACT region. For urgent listings, call us directly and we will do everything possible to accommodate you.

Question 18

Do you offer twilight photography in Canberra?

Accepted Answer

Yes. Twilight and blue-hour photography is available across all Canberra locations. We schedule these shoots around the optimal window after sunset for the best ambient light.

Question 19

What should I do to prepare a property before the photographer arrives?

Accepted Answer

Declutter surfaces, make beds, hide personal items, open blinds, turn on all lights, and ensure the exterior is tidy. We send a full pre-shoot checklist to every client once a booking is confirmed.

Question 20

Do you cover all suburbs in Canberra?

Accepted Answer

Yes. We cover all suburbs and surrounding areas within approximately two hours of Canberra, including Canberra. There are no additional travel fees for standard Canberra bookings.

Question 21

How much does video production cost in Canberra?

Accepted Answer

For property work, cinematic listing film packages typically range from $450 to $950 depending on the size of the property and what the cut includes. Combined photo and video packages are the best value because both come from one session. Send us the address and the brief and we will quote it.

Question 22

What does a property videographer actually deliver?

Accepted Answer

A colour-graded 4K film cut to licensed music, plus vertical social cutdowns ready for Instagram Reels and YouTube Shorts. Drone aerials are included in most property films, and agent intros or voiceovers can be added if you want to build your own profile alongside the listing.

Question 23

How long should a real estate video be?

Accepted Answer

Sixty to ninety seconds for a standard residential listing — long enough to tell the story, short enough that buyers finish it. Prestige, rural and commercial films run two to three minutes because the asset carries more to show. Social cutdowns sit at fifteen to thirty seconds.

Question 24

Do you film outside Canberra?

Accepted Answer

Yes. We shoot video across Canberra and the ACT, Queanbeyan, Googong, Bungendore, Braidwood, Yass, Murrumbateman, Goulburn and Cooma. Travel is built into the quote rather than surprising you later.

Question 25

Do you do video production for anything other than real estate?

Accepted Answer

Our core is property: listing films for agents, leasing films for commercial space, and brand or display-home films for builders and developers. If the project is about a place — a development, a venue, a fit-out — we are the right videographer for it. If it is a wedding, we are not.

Question 26

Do you need a licence to fly a drone for real estate in Australia?

Accepted Answer

Yes. Flying a drone for commercial purposes, including marketing a property for sale or lease, requires the operator to be licensed with CASA and to fly under the conditions attached to that licence. Our pilots hold CASA remote pilot licences.

Question 27

Can you fly a drone near Canberra Airport or in restricted airspace?

Accepted Answer

Often, but not automatically. Much of Canberra sits inside controlled airspace and the Parliamentary Triangle carries additional restrictions. We check the airspace for the address before the shoot and obtain any approval that is required. If a property cannot legally be flown we will tell you before the booking rather than on the day.

Question 28

What is the difference between drone photography and drone videography?

Accepted Answer

Drone photography gives you high-resolution aerial stills for the listing, the boards and the brochure. Drone videography is moving footage — reveal pulls, orbits and push-ins cut to length for a property film or a social edit. Most campaigns use both, shot in the same flight so the stills and the video match.

Question 29

Do you offer drone cinematography for property films and developments?

Accepted Answer

Yes. Cinematography is the deliberate version of aerial video: planned moves, matched grade and a cut that carries the story rather than a clip of the roof. We shoot it for rural and lifestyle listings, builder and developer progress reels, and commercial sites, and it cuts together with the ground footage from the same shoot.

Question 30

How much does drone photography cost in Canberra?

Accepted Answer

Aerial work is usually quoted as part of a property package rather than on its own, because most listings need ground photography as well. Cost depends on the size of the property, travel, and whether you need stills, video, or both. Send us the address and we will quote it.

Question 31

How quickly do I get the aerial photos back?

Accepted Answer

Aerial stills are delivered within 24 to 48 hours of the shoot. Edited aerial video depends on the length and complexity of the cut. Let us know your launch date when booking and we will work backwards from it.

Question 32

Can you add boundary lines to the aerial photos?

Accepted Answer

Yes. Boundary outlines are a common addition for rural, lifestyle and development listings, and they are one of the main reasons buyers of larger blocks find aerials useful. Just send through the plan or title reference.

Question 33

Do you fly outside Canberra?

Accepted Answer

Yes. We regularly fly across the wider region including Queanbeyan, Googong, Bungendore, Braidwood, Yass, Murrumbateman, Goulburn and Cooma, and we travel further for rural properties. Travel is factored into the quote.

Question 34

What happens if the weather is bad on the day?

Accepted Answer

We do not fly in rain or high wind, and heavy overcast will flatten an aerial shot. If conditions will hurt the result we will reschedule rather than deliver something below standard.

Question 35

How much does a Matterport virtual tour cost in Canberra?

Accepted Answer

Virtual tour pricing in Canberra starts from $250 for standard residential properties and scales with property size. Combined packages with photography offer the best per-unit value. Contact us for a bundled quote.

Question 36

How long does a virtual tour take to produce?

Accepted Answer

The on-site scan typically takes 60-90 minutes for a standard home. The processed 3D tour is delivered within 24-48 hours of the shoot.

Question 37

Can the virtual tour be embedded on Domain and realestate.com.au?

Accepted Answer

Yes. Matterport tours embed directly on both major portals via a simple URL. We provide the embed link and instructions as part of delivery.

Question 38

Are virtual tours useful for all property types in Canberra?

Accepted Answer

Virtual tours are most impactful for prestige properties, rural and lifestyle properties, developments with interstate or overseas buyers, and any property where the layout is a key selling point. For standard residential listings, they are a strong differentiator against competing properties on the portal.

Question 39

What does a real estate marketing package include in Canberra?

Accepted Answer

Our standard listing media kits include professional photography, listing copy, floor plans, and social media cutdowns. Expanded packages add drone footage, listing film, virtual tour, EDM assets, and print-ready brochure design. We tailor packages to the property and the agent's campaign strategy.

Question 40

Can you write listing copy for properties in Canberra?

Accepted Answer

Yes. Our in-house copywriters produce real estate listing copy that is accurate, compelling, and calibrated to the Canberra market. Copy is delivered alongside the photography, so you have everything you need for a same-day listing launch.

Question 41

Do you provide floor plans as part of the marketing package?

Accepted Answer

Yes. Dimensionally accurate floor plans are available as an add-on or included in our full media kit packages. Plans are delivered in print-ready and digital formats.

Question 42

How do social media assets help sell property faster?

Accepted Answer

Social media is where buyers discover listings before they reach the portals. A well-produced Reel or video walkthrough shared organically or through targeted paid ads can generate significant enquiry in the first 24 hours, often before the listing formally launches on Domain or realestate.com.au.

Question 43

How long does a build actually take?

Accepted Answer

A working website inside two to four weeks, not two to six months. Larger platforms (member portals, custom apps) take longer, but we still ship 3-5× faster than a traditional agency using our AI-assisted build pipeline.

Question 44

Do I own the site, or is it locked to you?

Accepted Answer

You own everything: code, content, domain, accounts. We host it for you if you want, or hand it over. No hostage situations, ever.

Question 45

Can you rebuild my existing site, or only start from scratch?

Accepted Answer

Both. We rescue tired Wordpress / Wix / Squarespace sites all the time. We keep what works, kill what doesn’t, and lift the brand around it.

Question 46

What about SEO? I’ve been burned before.

Accepted Answer

Every Patorama build ships with technical SEO baked in: schema, sitemap, robots, programmatic location pages where relevant, and a content plan. We don’t bolt SEO on. It’s the architecture.

Question 47

Do you do ongoing work, or is this build-and-bounce?

Accepted Answer

We’re a retainer-first studio. Most clients stay on for monthly content, conversion testing and campaign work after launch. If you just want a build, that’s fine too. The results compound when we keep going.

Question 48

How much does it cost?

Accepted Answer

Most websites land between $6k and $25k depending on scope. Custom platforms (quote tools, member portals, SaaS) are quoted separately. We’ll give you a fixed-price proposal after a 30-minute call. No “discovery phase” invoice surprises.

Question 49

What does a full brand rollout include?

Accepted Answer

Roughly forty pieces: logo lock-ups and identity rules, colour and type specification, business cards, letterhead and email signatures, every signboard status, A-frames, shopfront fascia, window graphics, vehicle livery, DL flyers, just-listed and just-sold cards, appraisal and pre-list booklets, social and EDM templates, and a spec sheet recording every asset, its print specification and where the master file lives.

Question 50

Can you work with our existing brand instead of redesigning it?

Accepted Answer

Yes — a lot of our work is applying an existing identity properly, not replacing it. We’ve designed information memorandums that sit inside Knight Frank’s global brand guidelines alongside a second agency brand on the same cover, without compromising either. And if your brand has never had written rules, that’s usually the first thing we fix.

Question 51

We’re rebranding our agency. Where do we start?

Accepted Answer

A brand audit. We lay out everything carrying your brand today and show you where it drifts, then build the new identity system, roll it out across signage, print, stationery and digital, and hand over templates and a spec sheet so the switch is clean. If you’re leaving a franchise group, we plan the rollout around your changeover date so nothing is off the market waiting for artwork.

Question 52

How do you keep colours consistent between print, signage and screen?

Accepted Answer

Every brand colour is specified five ways — Pantone, CMYK, RGB, HEX and a physical vinyl swatch match. Print, vinyl and screens each reproduce colour their own way, so one hex code is never enough. The full specification goes into your brand rules, which means every future printer and sign shop gets the same answer.

Question 53

Do you design documents like information memorandums and appraisal booklets?

Accepted Answer

Yes — document design is a core part of the studio. Sixteen-page appraisal booklets, commercial information memorandums, build-approach booklets for builders, annotated inclusions and appliance schedules, and quarterly market reports with data and charts set to your brand system.

Question 54

Can our own team use the templates, or does everything come back to you?

Accepted Answer

The per-listing pieces — property booklets, fact sheets, just-listed cards, social posts — are built as self-serve templates your team fills in. Agencies run them weekly across different listings and agents without touching a designer. We stay involved for the pieces that genuinely need design, not the routine ones.

Question 55

Do you only work with real estate agencies?

Accepted Answer

Agencies are our home ground, but the same system thinking covers builders, developers, commercial property and local businesses that want their brand to hold together — Exceed Homes, Roberson Construction and Barton Commercial are all on this page. If your marketing has a graphical or printed element, we can take it on.

Question 56

Do you handle printing as well as design?

Accepted Answer

We deliver print-ready artwork specified to your printer’s requirements — substrate, stock, finish and format — and we can manage the print run and installation coordination with suppliers we already work with across Canberra and NSW. Either way, what comes back from the printer matches what you approved.

Question 57

How long does a real estate agency build actually take?

Accepted Answer

A working website inside two to four weeks, fully integrated with your CRM, listings flowing, lead capture live. Bigger platforms (member portals, custom calculators) take longer, but we still ship 3-5× faster than a traditional agency using our AI-augmented build pipeline.

Question 58

Do you integrate with Agentbox / Vault / Rex / MyDesktop?

Accepted Answer

Yes, all four. We use the official feeds and APIs for two-way sync, so listings update on the site in seconds, and enquiries land back in your CRM with full source attribution. Our John Connell build is wired to Agentbox.

Question 59

We already have a website. Do you rebuild it or start from scratch?

Accepted Answer

Both. We rescue tired WordPress / Wix / Real Estate Webmasters sites all the time. We keep what works, kill what doesn't, port SEO equity, and lift the brand around it. No SEO traffic loss.

Question 60

What about SEO and suburb pages?

Accepted Answer

Every Patorama build ships with technical SEO baked in: schema, sitemap, robots, and programmatic suburb / location pages for every area you list in. We don't bolt SEO on. It's the architecture.

Question 61

Do you handle photography and video too?

Accepted Answer

That's our origin story. Patorama is one of Australia's most respected property marketing studios: drone, twilight, video, virtual tours, floorplans. The website plus the listings shoot retainer is our most-loved package.

Question 62

How much does an agency website cost?

Accepted Answer

Most agency builds land between $9k and $25k depending on scope and CRM integration depth. Custom platforms (vendor portals, agent comparison tools, suburb apps) are quoted separately. You get a fixed-price proposal after a 30-minute call. No "discovery phase" invoice surprises.

Question 63

Are you only in Canberra or can you build for agencies anywhere in Australia?

Accepted Answer

We work with agencies Australia-wide. Most of the build happens remotely, with a half-day kickoff (in person if you're in NSW/ACT, or video for anywhere else). Photography is handled by our local network or flown in for flagship listings.

Question 64

Do we own the site, or is it locked to you?

Accepted Answer

You own everything: code, content, domain, accounts. We host it for you if you want, or hand it over. No hostage situations, ever.

Frequently asked questions

General & Agency

Are you just a real estate photography company?

What areas do you service?

What is your turnaround time?

Can you handle ongoing content creation?